The status quo of modern marketing isn't designed for you and me.The hard truth is that most marketing strategies are designed for massive corporations, while small businesses, consultants, coaches, and other experts are left feeling that the advice they’re given just doesn’t fit—and they’re right. We have two choices: we can struggle to force our businesses into an ill-fitting mold, or we can reinvent a system that works for us and allows us to thrive. I don’t know about you, I prefer door number two. 💌 Reach our team at hello@smco.studio. 🌟 Ready to work together? https://sarahmoon.net/get-started
Rejection Resilience: A Community Conversation [FREE EVENT]
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Hello Reader, If you're a service provider, creative, or other professional smart person, you've probably heard no a time or a dozen. We've all been there—and I won't lie, it can really sting. When I first met my client Natalie Bullen (you can read her story here) she was very new in her business, yet I was blown away by how unfazed she was by rejection. She simply saw this as data and moved onto the next indicated thing. It seemed like an instinct—this is a skill I had to learn and Natalie just knew how to do this with no drama or angst. Of course, I filed this away in my mental notebook as something I'd love to share with my audience someday in Community Conversations events. That day is finally here! Join us live (yes, a recording will be available) on Crowdcast when I chat with Natalie about Rejection Resilience next week, Wednesday, April 17 at 11am Pacific.
Bring your questions all about resilience in business and how to handle "no thank you" without feeling defeated. This is a real superpower—and if you learn it, it'll make all the difference in the world. I'm calling it "rejection resilience," and I hope you enjoy our chat. If you've never attended one of our Virtual Community Conversations, think of them like a fireside chat. It's casual, friendly, and my hope is that you walk away with new knowledge and connections. Once again, it's totally free and you can sign up right here. And of course, please share with a friend who could use a bit of rejection resilience! Talk soon, Sarah |
Hi! I'm Sarah Moon!
The status quo of modern marketing isn't designed for you and me.The hard truth is that most marketing strategies are designed for massive corporations, while small businesses, consultants, coaches, and other experts are left feeling that the advice they’re given just doesn’t fit—and they’re right. We have two choices: we can struggle to force our businesses into an ill-fitting mold, or we can reinvent a system that works for us and allows us to thrive. I don’t know about you, I prefer door number two. 💌 Reach our team at hello@smco.studio. 🌟 Ready to work together? https://sarahmoon.net/get-started
Hello Reader, Remember that marketing strategy self-assessment I launched last year? I figured most of you would be in the "Create Your Body of Work" stage. After all, you're already out there doing the work, right? I assumed that reality correlated to my audience being fairly far along in their marketing journeys. But guess what? Month after month, the data from that assessment tells a different story. Turns out, the majority of you are in the "Clarify Your Foundations" zone. (Plot twist,...
Hello Reader, Last year my biggest single business expense line item (aside from mine and Josh's paychecks) was legal fees. No, I didn't find myself in hot water with the law, I finally sucked it up and dealt with a lot of long-standing legal tasks that needed to be handled: new contract, copyright filings, and the (slow, slow, slow) trademarking process for my Alignthority™ system. Why did it take me so long to get this important stuff tackled? I was afraid of being a bad client, or "getting...
Hello Reader, Have you ever asked Siri or Google how to do something? Here are some examples: How do I invest for retirement How to plant an edible garden How to price my consulting services How to get started mountain biking How can I travel using points How to hire a trademark attorney Fun-ish fact: I generated all of those examples using Google's autocomplete searches. Those are phrases that pop up when you type into the browser. A lot of searches start with "how," both in search engines...