🤖 Google is Weird

Hello Reader, I probably say this once a day: Google is weird! It's true, Google is super-duper weird and full of quirks. (Which is why we tend toward using methods that are more "evergreen" Google search strategies.) Unsurprisingly, I get a lot of questions from clients that can be attributed to all this weirdness (technical term). Here are some of the most common—my hope is that this will demystify a few common Google questions you may have. Site links can be a challenge & frustration. You...